Local Digital Marketing Specialists
With a population exceeding 8.9 million people, New Jersey offers many opportunities for you as an entrepreneur. But it is a double-edged sword. Because of the dense population, you also are exposed to very stiff competition.
The key to operating a local, successful small business is to be discovered by your target market. Using multiple strategies will successfully increase your business’ performance in the local search results.
HBS recommends you optimize the content on your website pages, have a company profile on multiple platforms, and advertise on Google so you have a presence in localities other than your physical address.
Because your target market is limited to a local New Jersey community, your search engine optimization needs to be geared specifically to your local target market. Content must be focused.
Who better to assist you in this area than a local digital marketing firm in New Jersey familiar with the State and its demographics?
Hunterdon Business Services’ specialists are experienced in optimizing your online marketing assets for your target audiences and search engines.
Build Your Presence
The internet offers a cost-efficient means to market your company. It is the first place most consumers turn to when searching for a product or service.
Even your fully-optimized website will not be enough to fend off the stiff competition in NJ.
Consistent appearance on major search engines in additional online directories and listings is necessary to be found where and when your potential customers are searching for your products and services.
Advertise on Google
To be found in local communities outside of your physical geographic location, Google AdWords is an effective vehicle to increase your appearance in the search engine results for your targeted locations.
Effective and efficiently-managed accounts may dramatically impact your business’ appearance in search engine results.
With well-written, focused ads tied to your finely-tuned website landing pages, your cost will decrease and your return on investment will increase.
Pictured above: The HBS Team: Marie Furka, Patricia Birchenough and Bernice Bellouny